Author: Alejandro Díaz Peréz
How to Open a Sales Call
How to Open a Sales Call: Structure, Examples, and Common Mistakes Opening a sales call the right way can make the difference between closing a client or losing them in the first few seconds. Understanding how to open a sales call is essential to build trust, take control, and create a genuine connection with your […]
January 20th, 2026 by Alejandro Díaz Peréz
The Biggest Threat to Creators in 2026
In 2026, the biggest threat to creators isn’t the algorithm but artificial intelligence and the loss of authenticity. Learn how to stay real, earn trust, and shine in a world where fake looks real.
January 20th, 2026 by Alejandro Díaz Peréz
Amazon and ChatGPT Partnership
The Amazon and ChatGPT partnership is revolutionizing ecommerce, enabling users to shop directly within AI-driven conversations. Learn how this model empowers digital sellers, lowers operating costs, and ushers in a new era where intelligent recommendations replace traditional web searches.
January 20th, 2026 by Alejandro Díaz Peréz
Judgment over capability
In a world where anyone can launch AI products in hours, the challenge is no longer building, but choosing well what deserves to exist. This article explains how to apply “judgment over capability” to reduce noise, focus your offering, and use AI where it truly creates value.
January 20th, 2026 by Alejandro Díaz Peréz
Trojan Horse to Apple
The “Trojan Horse to Apple” highlights how Apple’s partnership with Google to enhance Siri could strengthen—or endanger—the company’s long-term autonomy. A sharp look at technological dependency, innovation strategy, and corporate lessons for every industry.
January 20th, 2026 by Alejandro Díaz Peréz
Why roadmaps don’t work
Break free from the tyranny of roadmaps: learn why they often fail and how the 5-5-5 method helps you plan for real results, not illusions.
December 18th, 2025 by Alejandro Díaz Peréz
Prediction Markets
Prediction markets are the Internet’s new obsession. Discover how this trend hides a powerful lesson for entrepreneurs and digital creators.
December 18th, 2025 by Alejandro Díaz Peréz
How to have great business ideas
Discover how to generate great business ideas without starting with the product. Learn to identify real problems, follow the money, and build solutions with true demand.
December 18th, 2025 by Alejandro Díaz Peréz
Amazon ultrafast delivery
Amazon is testing ultrafast delivery to bring your orders in 30 minutes or less. But behind the speed lies something more powerful: the creation of a buying habit.
December 18th, 2025 by Alejandro Díaz Peréz
Why your marketing isn’t working
Discover why your marketing (probably) isn’t working and how the Fuel vs Engine and RAM frameworks can help you refocus and drive real results.
December 18th, 2025 by Alejandro Díaz Peréz